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内容简介:
Wal-Mart isn’t just the world’s biggest company, it is
probably the world’s most written-about. But no book until this one
has managed to penetrate its wall of silence or go beyond the usual
polemics to analyze its actual effects on its customers, workers,
and suppliers. Drawing on unprecedented interviews with former
Wal-Mart executives and a wealth of staggering data (e.g.,
Americans spend $36 million an hour at Wal-Mart stores, and in 2004
its growth alone was bigger than the total revenue of 469 of the
Fortune 500), The Wal-Mart Effect is an intimate look at a business
that is dramatically reshaping our lives.
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作者介绍:
Charles Fishman has been a senior editor at the
Orlando Sentinel and the News & Observer and is
now a senior editor at Fast Company. In 2005 he won the
prestigious Gerald Loeb Award for business journalism.
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From Publishers Weekly
Fishman shops at Wal-Mart and has obvious affection for its
price-cutting, hard-nosed ethos. He also understands that the story
of Wal-Mart is really the story of the transformation of the
American economy over the past 20 years. He's careful to present
the consumer benefits of Wal-Mart's staggering growth and to place
Wal-Mart in the larger context of globalization and the rise of
mega-corporations. But he also presents the case against Wal-Mart
in arresting detail, and his carefully balanced approach only makes
the downside of Wal-Mart's market dominance more vivid. Through
interviews with former Wal-Mart insiders and current suppliers,
Fishman puts readers inside the company's penny-pinching mindset
and shows how Wal-Mart's mania to reduce prices has driven
suppliers into bankruptcy and sent factory jobs overseas. He
surveys the research on Wal-Mart's effects on local retailers,
details the environmental impact of its farm-raised salmon and
exposes the abuse of workers in a supplier's Bangladesh factory. In
Fishman's view, the "Wal-Mart effect" is double-edged: consumers
benefit from lower prices, even if they don't shop at Wal-Mart, but
Wal-Mart has the power of life and death over its suppliers.
Wal-Mart, he suggests, is too big to be subject to market forces or
traditional rules. In the end, Fishman sees Wal-Mart as neither
good nor evil, but simply a fact of modern life that can barely be
comprehended, let alone controlled.
Copyright © Reed Business Information, a division of Reed
Elsevier Inc. All rights reserved.
From Booklist
The "Wal-Mart effect" has become a common phrase in the vocabulary
of economists and includes a broad range of effects, such as
forcing local competitors out of business, driving down wages, and
keeping inflation low and productivity high. On a global scale,
Wal-Mart's relentless commitment to "everyday low prices" has had a
massive impact on the trend toward importing from countries like
China and the resultant loss of manufacturing jobs here. Because of
its strict policy on secrecy, surprisingly little is known about
the inside workings of the largest corporation ever in the U.S and
now the world. Although much has been written before on the
legendary story of Sam Walton, Fishman finally takes us inside the
carefully guarded workings of the "Wal-Mart ecosystem," where
management surrender their lives and families, working 12 hours a
day, six days a week, in a near-holy quest toward the never-ending
goal of lower prices. He brings to light the serious repercussions
that are occurring as consumers and suppliers have become locked in
an addiction to massive sales of cheaper and cheaper goods. David
Siegfried
Copyright © American Library Association. All rights
reserved --This text refers to the Hardcover edition.
Review
The Wal-Mart Effect is an interesting look at how big corporations
affect our planet in positive and negative ways. The strength . . .
is in the stories about the lives that Wal-Mart has touched, set
against the backdrop of an astounding array of data. -- USA
Today
The Wal-Mart Effect saunters through the influential economic
‘ecosystem’ that the discount chain represents with clarity,
compelling nuance, and refreshing objectivity. -- The Christian
Science Monitor
A must-read if one is even to begin understanding the global
dominance of Wal-Mart. -- The Washington Post
Highly readable, incisive, precise, and even elegant. -- San
Francisco Chronicle
Insightful. -- BusinessWeek
The best Wal-Mart exposé yet . . . as measured by depth and
breadth of research, writing style, and evenhanded treatment. --
The Denver Post
Review
The best Wal-Mart exposé yet . . . as measured by depth and breadth
of research, writing style, and evenhanded treatment. (The Denver
Post)
Highly readable, incisive, precise, and even elegant. (San
Francisco Chronicle)
The Wal-Mart Effect is an interesting look at how big
corporations affect our planet in positive and negative ways. The
strength . . . is in the stories about the lives that Wal-Mart has
touched, set against the backdrop of an astounding array of data.
(USA Today)
Insightful. (BusinessWeek)
The Wal-Mart Effect saunters through the influential economic
‘ecosystem’ that the discount chain represents with clarity,
compelling nuance, and refreshing objectivity. (The Christian
Science Monitor)
A must-read if one is even to begin understanding the global
dominance of Wal-Mart. (The Washington Post)
媒体评论
书评
From Publishers Weekly
Fishman shops at Wal-Mart and has obvious affection for its
price-cutting, hard-nosed ethos. He also understands that the story
of Wal-Mart is really the story of the transformation of the
American economy over the past 20 years. He''s careful to present
the consumer benefits of Wal-Mart''s staggering growth and to place
Wal-Mart in the larger context of globalization and the rise of
mega-corporations. But he also presents the case against Wal-Mart
in arresting detail, and his carefully balanced approach only makes
the downside of Wal-Mart''s market dominance more vivid. Through
interviews with former Wal-Mart insiders and current suppliers,
Fishman puts readers inside the company''s penny-pinching mindset
and shows how Wal-Mart''s mania to reduce prices has driven
suppliers into bankruptcy and sent factory jobs overseas. He
surveys the research on Wal-Mart''s effects on local retailers,
details the environmental impact of its farm-raised salmon and
exposes the abuse of workers in a supplier''s Bangladesh factory.
In Fishman''s view, the "Wal-Mart effect" is double-edged:
consumers benefit from lower prices, even if they don''t shop at
Wal-Mart, but Wal-Mart has the power of life and death over its
suppliers. Wal-Mart, he suggests, is too big to be subject to
market forces or traditional rules. In the end, Fishman sees
Wal-Mart as neither good nor evil, but simply a fact of modern life
that can barely be comprehended, let alone controlled.
Copyright © Reed Business Information, a division of Reed
Elsevier Inc. All rights reserved.
From AudioFile
Do you shop at Wal-Mart, or avoid it like the plague? THE WAL-MART
EFFECT may change your shopping habits, and it most certainly will
affect your perception of economics and business practice today.
Charles Fishman takes a hard look at supply, demand, and pricing,
as well as business practice as developed by Sam Walton, and now
his children. Alan Sklar brings his narrating experience in reading
nonfiction to bear on this "tell all" book. Sklar approaches each
revelation with fresh enthusiasm, even when Fishman''s text is
repetitive. Delving into Wal-Mart''s secrets will change your
perception of marketing and business forever. M.B.K. ©
AudioFile 2006, Portland, Maine-- Copyright © AudioFile,
Portland, Maine --This text refers to the Audio CD edition.
From Booklist
The "Wal-Mart effect" has become a common phrase in the vocabulary
of economists and includes a broad range of effects, such as
forcing local competitors out of business, driving down wages, and
keeping inflation low and productivity high. On a global scale,
Wal-Mart''s relentless commitment to "everyday low prices" has had
a massive impact on the trend toward importing from countries like
China and the resultant loss of manufacturing jobs here. Because of
its strict policy on secrecy, surprisingly little is known about
the inside workings of the largest corporation ever in the U.S and
now the world. Although much has been written before on the
legendary story of Sam Walton, Fishman finally takes us inside the
carefully guarded workings of the "Wal-Mart ecosystem," where
management surrender their lives and families, working 12 hours a
day, six days a week, in a near-holy quest toward the never-ending
goal of lower prices. He brings to light the serious repercussions
that are occurring as consumers and suppliers have become locked in
an addiction to massive sales of cheaper and cheaper goods. David
Siegfried
Copyright © American Library Association. All rights
reserved
USA Today, January 30, 2006
The Wal-Mart Effect is an interesting look at how big corporations
affect our planet in positive and negative ways.
Denver Post, January 28, 2006
...almost certainly the best [Wal-Mart book] yet, as measured by
depth and breadth of research, writing style and evenhanded
treatment.
Baltimore Sun, January 29, 2006
...a fascinating dissection of the most controversial corporation
in America today.
BusinessWeek
Insightful. --This text refers to the Paperback edition.
The Christian Science Monitor
The Wal-Mart Effect saunters through the influential economic
‘ecosystem’ that the discount chain represents with clarity,
compelling nuance, and refreshing objectivity. --This text refers
to the Paperback edition.
The Washington Post
A must-read if one is even to begin understanding the global
dominance of Wal-Mart. --This text refers to the Paperback
edition.
书籍介绍
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Wal-Mart isnt just the worlds biggest company, it is probably the worlds most written-about. But no book until this one has managed to penetrate its wall of silence or go beyond the usual polemics to analyze its actual effects on its customers, workers, and suppliers. Drawing on unprecedented interviews with former Wal-Mart executives and a wealth of staggering data (e.g., Americans spend $36 million an hour at Wal-Mart stores, and in 2004 its growth alone was bigger than the total revenue of 469 of the Fortune 500), The Wal-Mart Effect is an intimate look at a business that is dramatically reshaping our lives.
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